A sport management class in the Department of Health and Kinesiology is working a Major League Baseball (MLB) event to gain experience in event management and planning.
Professor and assistant division chair Andy Pittman’s SPMT 689 class will be working with Ryan Sanders Baseball to enhance the fan experience at H-E-B Big League Weekend. The event is at the game MLB exhibition hosted at the Alamodome in San Antonio put the Los Angeles Dodgers and Texas Rangers in a two game exhibition.
This is the third year for Big League Weekend, but the first year of the partnership between sport management and Ryan Sanders Baseball. The class is using the event as a course project, focusing on the various aspects of putting on an event such as this.
Five graduate students and one undergraduate student are a part of the class and will have the opportunity to be involved in multiple facets of H-E-B Big League Weekend including event management, sales and marketing, media and public relations, and game day operations. This partnership also provides the students with a chance to showcase their talents while networking with influential people in the world of professional sports.
“The Texas A&M Division of Sport Management is grateful to Ryan Sanders Baseball for providing a quality first-hand learning experience for our students,” said Lydia Dubuisson, Instructional Assistant Professor, Department of Health and Kinesiology at Texas A&M University. “This partnership exemplifies a special component of the world of sports; a commitment by seasoned professionals who gladly take on the role of mentorship to help develop our future leaders. It’s a fantastic example of when industry and academia join forces for an all-around win!”
The class, along with several volunteers from Texas A&M, brings a variety of internship, on-the-job and event experience with them. Students will have a chance to craft assignments relating to their specific event planning interests.
“This will be a great opportunity for these students to gain real-world experience in the sports and entertainment industry,” said H-E-B Big League Weekend Executive Director J.J. Gottsch. “We’ve been very impressed with the quality of students participating in this project and we think they will provide some valuable assistance to our event.”
The games will be played on Friday, March 20 (7PM CT) and Saturday, March 21 (1PM CT). For more information on H-E-B Big League Weekend, visit www.bigleagueweekend.com.